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VISIONON

Expanding visual presence through bold advertising and identity design

Vision On, a boutique retouching studio, approached me to strengthen their LinkedIn presence and expand their advertising identity. They wanted bold, eye-catching ads that felt distinct from competitors while staying true to their premium fashion/beauty positioning. I developed a series of dynamic campaigns, designed a new logomark, and introduced a distinctive display type for social advertising—elevating their brand presence and giving the team fresh tools to stand out in a crowded market.

Digital Advertising Design, Visual Identity Expansion, Social Media Design, Campaign Assets

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Analyzed competitor advertising and design trends to uncover opportunities for differentiation

RESEARCH

83%

of direct competitors had no linkedIn presence

Most competitors lacked a strong presence and relied on generic, minimal, and neutral layouts. Ads rarely felt bold or memorable

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Visual Direction:

Bold, editorial-style design with expressive type design to set VisionOn apart from competitors.

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Paid ad design for customer growth

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FORMATS: SINGLE IMAGE, CAROUSEL, VIDEO

COLOR
CONSISTENCY:

Highlighting Vision On’s expertise in color consistency, showing beauty brands that every shade is rendered perfectly, every time. 

Scales with brands:

Framing VisionOn as more than a vendor - showing how they support client growth by delivering at any scale without ever compromising detail.

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Pink Poppy Flowers
Pink Poppy Flowers

Human Touch:

Highlighting Vision On’s “human-first” approach to retouching, showcasing authentic details that prove retouching done by humans, not AI.

Organic content that builds loyalty

FORMAT: MODULAR CAROUSEL TEMPLATE KIT

Call to action

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Pink Poppy Flowers
Pink Poppy Flowers

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Education

Customer Testimonial

2 WEEK PILOT

Results exceeded benchmarks

-26%

LOWER CPM

+117%

HIGHER CTR

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